Fido Dido
My favorite character! Wiki says that he is a cartoon character created by Joanna Ferrone and Sue Rose. Rose first developed the character in 1985 on a napkin in a restaurant. Fido Dido wasn’t receiving much attention initially and got really so popular once licensed to Pepsi Co. for their 7 Up brand. He is a very very cool chap. He lives in his own world… Doesn’t like to be intruded! The way he is featured as going nuts behind good looking gals in most of the 7 Up ads is so funny. These days really missing his pranks in the recent 7 Up ads. My all time favorite.... Find one of his oldest ads here: